Built from a belief that good work deserves good marketing.
Anderson Aligned was created with a simple idea in mind: businesses doing meaningful work deserve marketing that reflects the same care, purpose, and pride they put into what they do.
Based in Montana, we work closely with businesses to understand not only what they offer, but who they are, who they serve, and where they want to go. That understanding shapes everything we create, from strategy and social media to websites, storytelling, and long-term brand presence.
Meet Caitlin Anderson
Founder & Strategist
Creativity, business, and rural roots.
Caitlin Anderson has spent more than 17 years working across communications, business, and marketing, but her approach has always come back to people.
For ten years, she owned and operated Phillips County Title Co., gaining firsthand experience in what it takes to build a business, lead a team, serve clients, and earn trust in a small community. As her husband, Tanner, grew his career in real estate, Caitlin began putting her marketing experience and creativity to work in a new way. She saw how thoughtful strategy could help a business build recognition, reach the right audience, and create meaningful growth.
She also recognized a need that extended well beyond their own business. Across rural Montana, businesses were doing exceptional work without always having access to the marketing strategy, resources, and creative support available in larger markets. Anderson Aligned grew from a desire to help close that gap.
Today, Caitlin brings together years of business ownership, communications, marketing strategy, branding, and creative direction to help clients build a presence that feels true to who they are and connects with the people they want to reach.
A fourth-generation rancher, mom of four, and longtime Malta business owner, Caitlin remains deeply connected to the communities Anderson Aligned serves. She is passionate about helping people, coaches youth sports, and believes strong relationships are at the center of good business. That perspective continues to shape Anderson Aligned and the way the team approaches every client.
The people behind Anderson Aligned.
A small team with different strengths, shared roots, and a hands-on approach to every client we work with.
Kimberly Smith
Social Media & Marketing AssociateSocial Media · Client Support · Administration
Kimberly works closely alongside Caitlin on day-to-day client work while also managing social media and content for Anderson Aligned clients. Raised in Malta and now raising her own family on the farm where Caitlin grew up, she has a strong connection to rural Montana and the communities Anderson Aligned serves. With previous experience at Phillips County Title Co., Kimberly brings organization, creativity, and a practical understanding of small business to her work. She enjoys helping clients stay consistent, strengthen their online presence, and create content that feels natural to their brand.
Marketing & Communications Associate
Tova Anderson
Website Designer · Grant Writer
Tova brings a love of writing, an eye for design, and a lifelong connection to agriculture to Anderson Aligned. A fifth-generation rancher and enrolled member of the Gros Ventre Tribe at Fort Belknap, she brings a perspective shaped by both agriculture and rural Montana. Tova focuses on website design, grant research and writing, and digital communications while completing her B.A. in Communication Studies. She enjoys helping businesses and organizations tell their stories, pursue new opportunities, and strengthen their presence.
“Working with Caitlin Anderson has made a tremendous impact on our social media presence at Family Matters Clothing. Her creativity and consistency have helped us build a stronger, more engaging online presence that keeps our customers connected with what’s happening in the store.
Since working with Caitlin, we have seen a noticeable increase in foot traffic, customer engagement, and overall sales. She understands our brand and our customers, and has helped us turn social media into a valuable tool for growing our business.
We are incredibly grateful for the energy, creativity, and expertise she brings to Family Matters.”
— AveryFamily Matters Inc.
Let’s see what we can build together.
Whether you know exactly what you need or you’re still figuring it out, we’d love to hear about your business and where you want to take it.